Portfolio Update: Modern Fortune Teller

I recently wrapped up working with Fiona of Modern Fortune Teller and couldn't be more excited to show you the final product. Fiona was a dream to work with, she was quick to respond, understood her needs, and put her trust into me - plus she was super supportive and friendly the entire time! Getting started, Fiona already had a strong idea for her color palette and had been using Pinterest to gather images. From that we created a mood board as a jumping off point.


I loved the want for these heavier colors but paired with clean whites and gorgeous stock-like photos that Fiona could take. It felt strong but also clean and inviting. We moved into logos from this point and luckily for me, Fiona and I were both obsessed with the same concept!


From there we brought colors in and established a brand board that highlighted the logo and alternate, color and font selections, and inspiration images.


We also established Fiona's new social media presence by bringing her amazing stock photos to life with her new logo and design. 


Finally we brought everything to life with her new website that is beautiful, functional, and already improving Fiona's bounce rate! I'm ecstatic with the end result.


Overall I can honestly say this was one of the most fun and exciting projects and I couldn't be happier to share it with you today. I'm going to be sharing some more on Instagram this week, so be sure to check it out!


I’m Kaitlyn, your design assistant! I work with successful creative entrepreneurs to create cohesive, clean, and compelling visuals for their businesses. You can keep being the #girlboss you are (but with more time to focus on growing your empire)! Let's set up a time to chat!