EffortLess Podcast: Defining Success For Your Business + Yourself


There’s no ONE way to be successful. You get to define what success means in your life.

Recently I’ve noticed a surplus of ‘shame marketing’ tactics - people making you feel bad about what you have done or are doing in your business. And I HATE it! It’s the worst way to help people (and in fact, it’s doing more harm than good) - this episode stemmed from me talking about that. What came up for me when I was feeling frustrated by these abrasive messages online was this…

How can someone tell you that you AREN’T successful, when success is a completely personal thing? There’s no universal bench-mark, no ONE goal we all are working towards. You get to define your success, it’s completely totally up to you. After you listen, I’d love to know: what does success mean TO YOU?


Hi! I’m Kaitlyn. By day I am a graphic designer and art director for digital CEOs. But my absolute biggest passion and truth is this: I believe that you can ultimately create the life and business you desire. This podcast explores the ideas of creating something that feels aligned, exciting, and effortless.

Want more? Start creating Your Effortless Business.